Praise for “Write to Influence!”

Readers Agree — This Book Is A Winner!

"Write to Influence!" has been recognized in the category of Business: Careers in three major book competitions.

“Write to Influence!” Recognized in 3 Major Book Competitions

Techniques for Precise Writing … Fun, Easy AND Effective

Business, Corporate, Academic, NGO, and Personal

Rated: 5 of 5 Stars. What A Magnificent Reference Book! This is one great reference book to have around for everyday use. It covers important areas very useful in dealing with our daily activities. It will greatly enhance one’s ability to produce quality products in writing resumes, awards, and other high interest topics listed on its cover page. J.E. of HNL, Amazon Reviewer

Rated: 5 of 5 Stars. A must have for any writer! The tips are extremely helpful.
Rated: 5 of 5 Stars. Write to Influence! is a book to study diligently and reread regularly. It should be your go-to guide for creating a ”well-crafted, hard-hitting, influential message” that ”tips the scale in your favor.” Powerful, influential writing is your key to success. Happily, Carla D. Bass makes it easy to acquire the skills to write accurate, clear, concise and focused copy that drives your readers to deliver your most wanted response … every single time. Lorraine Cobcroft , Reader’s Favorite Book Review
Rated: 5 of 5 Stars. As a writing teacher with more than 30 years of experience teaching middle and high schools, I recommend this book enthusiastically! Carla conveys a passion for concise, focused writing, and this book will teach student and adult readers how to edit their writing to achieve their purposes with clarity, directness, and grace. Dr. , Educator


Rated: 5 of 5 Stars. As a grant writer, this book was well worth my time, and I continue to use it for reference. It has excellent work problems and good info on words to eliminate and other phrases to watch out for.

Rated: 5 of 5 Stars. Transform that college essay from a pumpkin to an elegant ride to university! Simplicity is the most powerful magic and Carla casts some powerful spells in this book.  Loved the clearly and simply presented techniques to get clarity and oomph into your writing.  Ten easy ways to sculpt your words and three succinct strategies for effective communications.  My wife, son, and I attended Carla’s workshop on College essay writing and were hooked.  We bought this book and have been devouring it.  I am recommending it to our son’s English teacher as an invaluable teaching aid.  Fantastic job, Carla!  Thank you!!! S. Néné
Rated: 5 of 5 Stars. I am a programming coordinator for a busy public library system in northern Virginia and have been working with Col. Bass on bringing her workshops to our libraries. Not only am I getting rave reviews from library staff and patrons, but I also used Carla’s book for my own presentation on writing concise descriptions in library communications. “Write to Influence” got me thinking about ways I can write more effectively in my position and how I can encourage others to do the same. It’s a valuable reference tool to which I’ll often refer. Tracy, Librarian – Programming Coordinator

Rated: 5 of 5 Stars. A MUST for EVERYONE’s personal library! “Write to Influence!” has truly captured an intellectual need that has been lost through a plethora of text abbreviations, acronyms, and just plain lackadaisical writing. A must read for those seeking to be skillful in writing. I could only imagine the honor it must have been to serve under US Air Force veteran Col. Bass from the professionalism and outstanding work that she delivers through these pages that will help any individual increase their writing awareness and proficiency. To a very special lady, veteran Col. Bass and author of “Write to Influence!” thank you! Semper Fi, L. K. Groom, Amazon Reviewer

Rated: 5 of 5 Stars. A real down-to-earth winner! Well done, indeed. Carla has a true winner in “Write to Influence.” As someone who has written for 36 years in the US Air Force and a decade in the defense industry, I found that Carla has produced a very useful book on one of the most often overlooked aspects of writing…understanding that your goal should be to influence those for whom you’re writing. Most importantly, Carla actually shows you how to do what you’re supposed to do through the many exercises in her book. Gary Selin, Amazon Reviewer

Rated: 5 of 5 Stars. Delightfully helpful book! I’m delighted to have met the author and learned about this book. I have purchased six for friends and family who are going to college as freshman, going for an additional degree, or for their Masters or PhD and, of course, one for myself. CJ, Amazon Reviewer

Rated: 5 of 5 Stars. Write to Influence Has Made a Difference at Our Company. We purchased 20 copies and hired Carla to teach a one-hour workshop as catalyst to get everyone to hone their skills. The workshop was educational and engaging; practice exercises were applicable and challenging.  I recommend this workshop to others.
As a result of her book and workshop, our email, proposal writing, and internal reports showed evidence of improvement. It also affected the way people thought about articulating their roles and initiatives. The future belongs to communicators and Carla Bass’ book makes a difference. Jim Bellas, CEO, Diplomatic Language Services


Rated: 5 of 5 Stars. Absolutely Essential! There is simply no better resource for the professional writer than Write to Influence! Practical, precise, and actionable, Write to Influence! is the distillation of a 30 year public service writing career at the highest levels of government.

Carla Bass translates theory into practice with hundreds of examples and exercises to transform banal writing into persuasive proposals, resumes, grants, and awards that return results.

Write to Influence! should be required reading for every government contractor proposal center employee, non-profit organization, and consulting firm. It has my highest recommendation.  Joshua Schwartz, Amazon Reviewer …Read more

Rated: 5 of 5 Stars. Write to Influence! is the perfect graduation gift! We bought one for each of our 22 seniors graduating from The Fairfax Christian School. Rosemary Thoburn, Dean of Students, Amazon reviewer

Write to Influence! is an excellent instructional guide to practical and effective writing for the modern government, private sector, and academic writer.  Carla Bass shows how effective writing is essential to success across a wide range of activities, to include smart use of new media.

The book does not get bogged down in detailed grammatical rules, but rather follows its own message by keeping each topic clear and concise.  I will keep it handy and recommend it as the go-to writing guide for my students. Col (USAF, Ret) Robert G. Stiegel, a faculty member at the National Intelligence University’s Anthony G. Oettinger School of Science and Technology Intelligence with over 35 years in the Intelligence CommunityRead more

Rated: 5 of 5 Stars. Love her style! Great book! A must have for anyone that needs help expressing themselves without all the mush!! I’ve recommended it to several young professionals. (wish I’d had it early in my career)! Sherry McMurry, Amazon Customer

Rated: 5 of 5 Stars. We originally purchased Write to Influence for our daughter who has referenced the book often at her work place. We now have our own copy — for use alongside the Thesaurus and Dictionary! Truly a MUST HAVE for those in the work force and retired folk, as well. A. Jackson, Amazon Reviewer

Rated: 5 of 5 Stars. Awesome! John Morgan, Amazon Reviewer

 Rated: 5 of 5 Stars. Highly recommend adding to your reading arsenal. Write to Influence provides the framework to develop the mindset of intent-driven writing. The principles of “word sculpting” have transformed my approach to writing and have seen the results across-the-board from cover letters, resumes, email to grant proposals. Write to Influence should be required reading for high school and college students. Carla, thank you for sharing your wisdom to the world! Amazon Reviewer

Rated: 5 of 5 Stars. Teaches You to Pack A Punch with Words!  This is one of the best resource/educational books I’ve read. It is very well written and simple enough that every targeted audience reaps the benefits … This book should be on everyone’s bookshelf with the Thesaurus and Dictionary. By Bookin’ Around Town

Rated: 5 of 5 Stars. Everyone Needs this Book!!! Filled with practical tips and spot-on advice for crafting the perfect written message. Love this book and need to have a prized place right next to your computer at work. Buy this today without hesitation!! , Amazon Reviewer
Rated 5 of 5 Stars. This book is fantastic! It is spot-on for persuasive writing. This should be the textbook for a class required of all incoming college freshman, and a high school class, a class for all military officers, and a refresher at most companies. I don’t know of anyone who would not benefit from this book! — Dan Cornford, Reviewer on NetGalley … read more

Rated: 5 of 5 Stars.  Write to Influence is a “must have!” As a former broadcaster aimed at influence and action, I find that Carla’s clarity and fun style is perfect for writers at any level. Carla’s done it here. Cudos. JP Sweeton, Amazon Reviewer

Rated: 5 of 5 Stars.  Super helpful! This is a terrific book. Carla gives real examples on how to write better, allowing you to improve as soon as you begin reading this book! This book can change your life. Justin Sommer, Amazon Reviewer

Rated 5 of 5 Stars. Boy oh boy … I want to give one of these to everyone I know — Quality writing is so much more important than people realize, especially in this digital age. If you can’t get your point across on paper, you lose, period. The author knows her stuff and anyone wanting to further their skills or their careers would do well to read and re-read this one. It’s joined my favorite desktop resources. Shari Staunch, Amazon Reviewer

Rated: 5 of 5 Stars. Carla has created a very professional, interesting, and prescient manual on effective writing. This a “must have” reference for all those seeking to enter the employment arena as well as those seeking to distinguish themselves for higher positions. Job well done!  Paul Lawrence, COO, Family Insight, P.C., Amazon Reviewer … read more

Rated: 5 of 5 Stars. I purchased this first in the Kindle edition. After reading it, I realized that I needed a copy at work and bought the paper copy. Wish I had this knowledge 30 years ago! But, have it now and am putting it to good use. Pick up a copy or two, it won’t disappoint. paddlnon, Amazon Reviewer … read more

Rated: 5 of 5 Stars. Write to Influence! … feels like a savvy, humorous friend stopped by to give you some advice on effective writing. I’m a professional writer; I also teach people how to write. This book is worth your time. Amazon Reviewer … read more

Rated: 5 of 5 Stars.  “Write to Influence!” is a thorough and easy to follow textbook that every job seeker, entrepreneur and employee who has to write so much as an e-mail to their boss should have. I can attest as a self-marketing screenwriter, an attorney who has written winning legal briefs, and a journalism major with reporting experience  India K. Autry, Amazon Reviewer read more

Rated: 5 of 5 Stars. Clear and concise writing is a skill you can learn. In today’s world of sound bites, acronyms, and emoticons, getting your point across in clear and concise language is a lost art. Write to Influence! is an easy to follow, practical guide. This book teaches the science behind the art. I recommend it to be part of every business person’s, technical writer’s, and student’s library. Angelique Dimmick, Amazon Reviewer

Rated: 5 of 5 Stars. This is a great resource for beginners and those with a bit of writing knowledge. If you are looking for a reference book to help guide your writing (in everyday situations) then you should check this out first.  I would like to thank GoodReads and Carla for a copy of this great book. Adna — GoodReads Reviewer
Rated: 5 of 5 Stars. This book is wonderful! It is clear, concise and user-friendly.Is your library likely to purchase this title? Yes
Will you recommend this title through Readers’ Advisory, book clubs, events, etc? Yes
Do you nominate this title for the LibraryReads List? Yes
Ann Read, Librarian — NetGalley Reviewer
Rated:5 of 5 Stars. Excellent “Go To” guide to improve your writing. Carla’s book masterfully provides clear examples on how to convey your point succinctly and is a must read for those wanting to improve their writing. Keep “Write to influence” close at handed for everyday reference. Tom, Amazon Reviewer

Rated: 5 of 5 Stars. Whether in a resume, a work email, or in the corporate world, communicating through the written word is KEY. Career advancement–heck, even career OBTAINMENT–absolutely depend upon being able to express oneself effectively, and to do so in writing.

If you start this book as an entry-level writer, you cannot BUT come out a better, more effective writer upon completing it. Moreover, it definitely can help even the best among us write better. It’s an excellent reference book, one that does precisely what it promises. Thanks so much for making this available! As a copy editor, and a writer, it is invaluable. Wonderfully organized, too.  NetGalley Reviewer read more

Rated 5 of 5 Stars. “Write to Influence!” is a practical and informative book that teaches the fundamentals of good writing and how to communicate more effectively. Most important, this book will teach you how persuade and influence others via your writing. It is suitable for writers of all skill levels and walks-of-life, from high school students and business professions to stay-at-home parents and military personnel.  NetGalley Reviewer

Rated 5 of 5 Stars. This book was originally a gift to my daughter. However, I read it first and was overwhelmed with gratitude from the moment I read the first chapter. The writing concepts were easily to adapt and most importantly, “made sense.” The writing exercises were extremely helpful and handy with my school/office work. I would highly recommend this book for individuals learning to become better writers or for experienced writers looking to brush up on their skill set.  Kenneisha l. Bowen, Amazon Reviewer

Rated: 5 of 5 Stars. This is a great resource for beginners and those with a bit of writing knowledge. If you are looking for a reference book to help guide your writing (in everyday situations) then you should check this out first. Bees, Amazon Reviewer

 Rated 5 of 5 Stars. Bass does not exaggerate when she writes “powerful writing changes lives.” In her superbly organized and crafted book, she brings to life the art of effective writing. In what will become a definitive work on this subject, Bass dives deeply and with eloquence and passion into how superior writing can be used to affect readers’ views so they will see things the way a writer does.  Don’t let this book pass you by if you think it’s important to gain a competitive edge in achieving professional and personal success in your life through the written products you create. — Amazon Reviewer read more

Rated 4  of 4 Stars. A great reference for people from all walks of life who need to improve their persuasive writing skills. The book is very well put together and user-friendly, with a table of contents, index, quick reference for writers and a list of references. It is well formatted, engaging and appears to be professionally edited. The numerous activities and sample sentences make Write to Influence! a valuable reference for writers in many fields. — Excerpt from official review by e-tasana-williams read more

Write to Influence! is an essential guide for anyone seeking to improve their writing skills and inform or influence others with the written word. The book starts with the concept of choosing precise words, then moves to strategies for influencing. Filled with examples and exercises, anyone reading this can and will improve their written communication skills. I write every day, and I am constantly seeking ways to improve my writing skills. Write to Influence! will be on my desk to help me on that journey.” —Mark Amtower, Managing Partner, Amtower & Company

If you can’t make your case clearly – and quickly – you lose to the person who can. Today, more than ever, standout writing means the difference between success and failure. Succeed with Write to Influence! Not only is Bass charming and entertaining, the tips and writing strategies she provides are brilliant. Susan McCorkindale, Editor, SHE! Magazine read more

Write to Influence! is a gem — much more than the typical “how-to” book on writing. It’s more specific in its approach, teaching writing skills to purposefully craft words to present a powerful message, intended to influence readers … This book is specialized and important — translating to a host of business and professional pursuits.

Write to Influence! is a powerful tool for individuals wanting to get ahead, as well. Why? Selections for jobs, scholarships, fellowships, and more are often made based on the strength of the written application or resume. This book teaches writing skills to put forth the strongest possible case needed to edge out the competition.

This standout, strategy-oriented book analyzes specific examples and passages to allow readers plenty of insight into the basics of not just composition, but rhetoric, arguments, and the kinds of critical thinking skills that apply to creating and presenting the written word.

Anyone interested in not just adequate but powerful, super-charged writing will appreciate this clear discussion of how to produce effective, attention-grabbing pieces in all kinds of business and real-world scenarios where standout writing means the difference between success and failure.” — D. Donovan, Senior Reviewer, Midwest Book Review

Write to Influence! should be in every professional’s library. I heartily recommend Write to Influence! As a lawyer for whom effective communication is essential, clear, convincing writing is key to making a compelling, successful argument. This book sets out a road-map for achieving that goal. Beyond being informative and very useful, it’s fun to read!  ” —Baba Zipkin, Former Senior Counsel, IBM

Carla brilliantly captured in one entertaining, easily read document the nuances of writing that infuse products with clarity, focus, and direction. With Write to Influence!, authors will no longer hamstring readers with text… laborious, confusing, and frustrating to unravel. If effective writing is your goal, put this book in your tool kit! – Dr. Lani Kass, Senior VP, Corporate Strategic Advisor, CACI

Write to Influence! will rejuvenate the lost art of clear, concise, professional writing. Moreover, corporate CEOs will rejoice at no longer being encumbered by reports difficult to read and frustrating to unravel!” Judith A. Sprieser, Non-Executive Director Allstate Corporation, InterContinental Exchange Inc., and Reckitt Benckiser plc.

Write to Influence! will be my go-to-guide for many years to come. Read this book if you want to improve your communication skills.  It is now a must-read reference for all of my employees.” – Rick Mix, President & CEO, Cleared Solutions Inc.

Where has this book been? Write to Influence! has it all—brilliant tools to teach writing fundamentals and strategies to compose products with that competitive edge.”
— Robert J. Butler, Co-Founder and Managing Director, Cyber Strategies, LLC

“In Write To Influence!, Carla provides far more than a succinct primer on applied writing skills with highly relevant practical exercises… She’s turned our focus to the communicative heart and soul of effective writing: to inspire and influence others.” —Mike Seidl, Executive Vice President, JMark Services Inc.

“I am very grateful for the opportunity to preview this marvelous book! Write to Influence! is a “must read” for everyone in government, corporate, or academic arenas who must convey his/her thoughts. It addresses all aspects of effective writing and answers every question you may have about improving your writing skills. Carla reinforces each tutorial with great examples and exercises. Beyond invaluable tips on writing, Carla’s humorous style and light-hearted graphics place Write to Influence! in a class of its own, far surpassing all of the other “how to write” books. Bottom line, Write to Influence! is highly effective and very well written; it touches you.”—Chris Masouros

“Write to Influence!much more than another author’s opinion about persuasive writing. This is a practical guide to delivering a clear message, taught through example after example and more than one hundred exercises. Don’t just read it. Take your time with it. Practice it. This book will help you become better not only at writing but at getting your point across, no matter how you express it. It will make you a better communicator. That can help you achieve goals throughout the rest of your life. Yeah, it’s like that. ” Carl Dickson, Founder of and PropLIBRARY